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Bragel International Inc. (BII) was established in 1989 in conjunction with a newly created silicone gel product, called the “Breast Enhancer.” Made of high-quality silicone, this product is available in several sizes and styles.

Although the “Breast Enhancer” was originally created for the Asian market, it has quickly become a huge success in the US and European markets. Today, the "breast enhancer" can be found in all major department stores, as well as fine lingerie and retail shops throughout the world.

In 1997, BII entered an exclusive manufacturing contract to develop and supply a breast augmentation medical device, known as the “Brava Breast Enhancement and Shaping System”.

In 1999, BII proudly launched a new product category, called the "Gel Bra". This product was first introduced in Lyon, France in 1999, and was created to replace the popular “Water Bra,” which had the unfortunate tendency of leaking. Unlike its counterpart, the “Gel Bra” will not leak even when punctured, and has the additional advantage of being 30 percent lighter. Now, the "Gel Bra" - under different brand name - is available in all major department stores, as well as some major chain stores.

In 2002, after years of research and development, Bragel International revolutionized the conventional bra with the innovative silicone "NuBra®". This strapless and stick on bra has a specially formulated PSA adhesive, which has been clinically tested to be safe and skin-friendly. The unique PSA adhesive, once washed, regenerates its tackiness and offers its wearer more than 100 times of normal, repeated application. NuBra® is comfortable, versatile, and user-friendly. NuBra® is also highly practical and convenient, as it can be used in a pool or in the shower, while remaining secure. This incredible product essentially eliminates the adhesive tape currently marketed in the lingerie industry.

In Spring 2004, Bragel introduced the "Nubra® Feather-Lite" which has created another strom in the fashion world. This line of product uses the identical PSA system as the original Nubra, but only about 30% of the original weight at about half of the cost of the original NuBra®. The feather lite line includes the Nubra® Super Padded bra cups, for cup and cleavage enhancing. Many Hollywood stars who "test drove" this revolutionary product have placed an order on the spot.

In Spring 2005, Bragel introduced "NuBra® Aphrodite" and "NuBra® Feather-lite Clio" that ride on the success of "NuBra® Feather Lite". This basically created a new fashion item that can be enjoyed by all women across all the different age groups. Now, NuBra® freedom from straps can be shared by 3 generations, from 15 to 95.

In 2006, Bragel will introduce 2 more new product. “NuBra Seamless” first debuted in February Paris Lingerie Show, and “NuBra U” will be debuted in September Lyon, France Lingerie show.